Setting up remote guided tours

As a key tool for developing the activities of heritage sites and attracting new audiences, remote guided tours are becoming more and more a part of our daily lives. They provide real added value for those involved in the cultural sector and make it possible to rethink the in situ and de visu experience.

Photo d'une médiatrice filmant avec un smartphone l'Arc de Triomphe

  • OC-03

  • 9.30am - 5.30pm

  • 1.5 days

  • 900 - Please contact us for preferential rates
  • Cultural mediation officer
    and cultural mediator
    Exhibition manager
    Educational and cultural
    and cultural activities
    Owner, director and manager
    of public and private heritage sites

    LEVEL
    Beginner
  • Saint-Cloud National Estate

  • Classroom-based

  • No pre-requisites

  • TO REGISTER

Objectives - target skills

  • Designing and implementing a step-by-step project
  • Identify relevant mediation content and technologies
  • Optimise the visitor experience through offers tailored to their needs

Detailed programme

BOOSTING THE OFFER OF YOUR CULTURAL VENUE

  • Using digital tools to enhance your site and offer a new approach to visitors
  • Defining the different types of audience (schoolchildren, international tourists, groups, PRMs, learners of French as a foreign language, etc.), their needs and expectations
  • Thinking about the content to be offered and how it is to be implemented
  • Optimise the user path to ensure the best possible experience for all visitors
  • Implement :
    • A remote guided tour
    • A self-guided or semi-guided tour
    • A themed tour
    • A cycle of visits
    • A hybrid activity, combining face-to-face and distance learning

CREATING A MEDIATION USING NEW TECHNOLOGIES

  • Resources for creating remote guided tours :
    • Technical and logistical requirements
    • Available media: 360° video, 360° media and virtual tour, livestream, 360° livestream, virtual reality
  • Identify the budget, draw up the specifications and rating criteria for the response to the call for tenders
  • Supervise 360° filming and digitisation
  • Support and maintenance
  • Adapt your position as a cultural mediator to these new tools

Methods & modalities

TEACHING METHODS AND TOOLS

  • Case studies
  • Role-play: leading a guided tour from a distance

ASSESSMENT METHODS

  • Knowledge MCQs
  • Personalised action plan

Speakers

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Sophie ARPHAND

Assistant to the Head of the Audience Department at the Centre des monuments nationaux

"I've been working at CMN headquarters for two years now, working on the institution's visitor policy and its application within the monuments. "

Portrait de Morgane Estavoyer

Morgane ESTAVOYER

Digital project manager at the Strategy, Prospecting and Digital Mission at the Centre des monuments nationaux

"One of my favourite subjects is the use of new technologies in cultural and scientific outreach activities. How can we create a bridge between heritage and the public while offering new approaches? "