Building a project for social audiences

Building a cultural project with audiences and intermediaries in the social field requires prior knowledge of the issues facing visitors and professionals in the sector: who is the target audience, what resources should be used and how can we ensure that we implement a co-construction approach that ensures everyone can take part in the project?

Photos des visiteurs - Château de Villers-Cotterêts, parcours de visite de la Cité internationale de la langue française, "bibliothèque magique"

  • OC-05

  • 9.30am - 5.30pm

  • 1,5 day

  • Please contact us for a quote
  • Cultural mediation officer and cultural mediator
    In charge of educational and cultural activities
    Owners, directors and managers of public and private heritage sites
  • Please contact us for more information at cmn.institut@monuments-nationaux.fr

  • Face-to-face training

  • Basic knowledge of cultural activity management

  • CONTACT US

OBJECTIVES - TARGET SKILLS

  • To become familiar with the issues relating to cultural action in the social field, gain a better understanding of the target audiences and build a project tailored to them
  • To acquire elements of project management methodology specific to the context of a partnership in the social field.

DETAILED PROGRAMME

DEFINING TERMS: WHO ARE THE POPULATIONS IN THE SOCIAL SECTOR-

  • Complex terminology covering a wide range of situations: social sector, remote populations, accessibility, non-publics, etc.
  • Understanding the professional context in the social sector
  • The challenges of cultural practices in the social sector
  • What profiles, what needs and what expectations?

DEVELOPING PARTNERSHIPS IN THE SOCIAL FIELD

  • How to develop your partnership network
  • Building and anchoring a partnership relationship in the social field

UNDERSTANDING AND BUILDING A MEDIATION PROJECT WITH PEOPLE IN THE SOCIAL SECTOR

  • Diversity of existing offers and actions: projects with variable geometry, the importance of co-construction, variety of mediation media
  • Taking stock of your offer and resources as a cultural structure
  • Elements of project methodology : working in partnership, defining common objectives, involving the public, defining the action and the importance of adaptation
  • Supporting actions: public policy frameworks, existing schemes, private funding...

Methods & Procedures

TEACHING METHODS AND TOOLS

  • Group work
  • Case studies
  • Group workshops: brainstorming

ASSESSMENT METHODS

  • Knowledge multiple-choice questions

Speaker

Portrait de Mina Remy

Mina REMY

Cultural mediation officer - remote audiences, Department of Cultural Development and Audiences